Haverland Carter LifeStyle Group
E. DeAnn Eaton
Chief Executive Officer
E. DeAnn Eaton, CPA, MBA, Chief Executive Officer, began as Controller for La Vida Llena in 1994, was promoted to Chief Financial Officer in 1999 and to Chief Executive Officer in 2011. Prior to joining La Vida Llena, Ms. Eaton was the Controller for The New Mexico Educational Assistance Foundation, a firm with approximately $500 million in bonds outstanding during her time as Controller. Ms. Eaton has been an adjunct accounting professor for 21 years at two local colleges. Ms. Eaton received a Bachelor’s in Business Administration, with a concentration in Accounting, from Bethany College in Lindsborg, Kansas, and a Master’s of Business Administration from the College of Santa Fe in Albuquerque, New Mexico. In addition, she holds a Qualifying Real Estate Broker’s license in New Mexico.
Chief Financial Officer
Angie joined the Haverland Carter LifeStyle Group as its Chief Financial Officer in March 2020. She brings with her over 21 years of extensive experience in accounting, auditing, operations management, operational controls and processes, and risk management. Her experience includes serving as the CFO of ARCA for over nine years. ARCA is a private not-for-profit organization serving children and adults with intellectual, developmental, and cognitive disabilities. Prior to that she was in public accounting for thirteen years at REDW, one of the Southwest’s 10 largest accounting and business advisory firms, and Arthur Andersen, LLP.
Angie received a Bachelor of Accountancy from New Mexico State University, is a Certified Public Accountant, and is a member of the American Institute of CPA’s and New Mexico Society of CPA’s.
Corporate Director of Operations
Laura has joined Haverland Carter Lifestyle Group as Corporate Director of Operations. For more than 25 years Ms. Broecker has been serving seniors by leading her teams in resident satisfaction. Ms. Broecker’s career spans the healthcare gamut from skilled nursing to senior housing to continuing care retirement communities. With her wealth of senior living experience, she has held dual roles as regional director while responsible as executive director within a family owned retirement community. She has also held a district director of sales development with a national skilled nursing company. Through the years she has kept her vision clear, positively impacting seniors lives. Ms. Broecker earned her MBA in health care administration from Baldwin Wallace in Berea, Ohio.
She is well suited to this profession, as it naturally fits in with her desire to help people and make a difference in their lives. When you meet her, you will see why enriching seniors’ lives is truly her passion!
Corporate Director of Sales and Marketing
Shay Wallace joined Haverland Carter Lifestyle Group on May 9th, 2022. He brings with him 12 years of experience in Senior living, both in Operations and Marketing. He started his career as a Marketing Director with a CCRC community in Amarillo, TX, and then took over the marketing for a Life Plan community in Corpus Christi, TX. Following his successful marketing stops, he went on to become an Executive Director for two different Assisted Living and Memory Care Communities in Texas. He considers working in Senior Living to be a calling in life and one he is extremely passionate about. Mr. Wallace considers it his mission to help Seniors actively engage back in their own lives.
Corporate Director of Human Resources
Lynne Carlberg joined La Vida Llena as Corporate Director of Human Resources in 2014. Ms. Carlberg brings over 20 years of recruiting and human resource expertise from government and commercial contracting environments. Her focus has been in the fields of environmental safety and remediation, civil engineering, and information technologies. Prior to joining La Vida Llena, Ms. Carlberg served as Senior Human Resources Generalist at Los Alamos Technical Associates corporate office in Albuquerque, NM. She earned her Bachelor’s degree in German Studies from the University of New Mexico in Albuquerque, NM, and holds a Professional Human Resources Certification (PHR).